China have a luxury brands?
The answer almost without exception, "China has luxury, but no luxury brands."
Maybe someone can Omega Seamaster 007 respond to it all - zhang zhifeng and his "TIGER east-northern TIGER" has always been en, dedicated to creating Chinese luxury brands, has traveled through 18 years. He will make become the east-northern TIGER TIGER en · PI cao, late outfit, HunLiFu and advanced customization finery international top fashion brands.
China is a luxury brand consumption of heaven, but not production kingdom. According to the world luxury association issued data show that 2009 Chinese luxury consumption Omega Seamaster 007 Casino Royale amount is about 9.4 billion us dollars, accounting for the global 27.5%, first, second, surpass the U.S. matches the Japanese market. However, in the businessweek annual ranks top 100 of the world's most valuable brands list of, but not a seat belong to China brand.
Face numerous international garments luxury Omega Seamaster 007 Discount brand of GongChengLveDe, zhang zhifeng also will speed up to Chinese luxury en · TIGER civilization of renewal.
Callow from artisan to businessman. 18 zhang zhifeng walk 1 and others are different paths. "Playing a lot of friends to go to college." Zhang zhifeng after graduating from high school, give up reading, oneself openned a tailor's shop. "At that time when the soho unlike now so common, are few people doing things don't like now everybody wants to do business." Let him give up reading idea is survival pressure. "Didn't think and what is my family." Zhang zhifeng Omega Seamaster 007 Limited Edition debts, because basically make money borrow money "home" casting a house built 4,000 yuan. Although he is home by, but had to assume responsibility, "Francis to hurry on money again later go to school." He is the first application for local individual business license.
In 1982, zhang zhifeng catch a good time. His simple business acumen has been keen to capture the market economy breath. "In the factory work day make two dollars, our own day can make eight to ten." By the mother to affect, zhang zhifeng since childhood to the sewing plays well. "I do particularly well, the technical bell-bottom became a cut exactly, accept to five hair moneys. Often go abroad into some of you never heard of fabrics. Over the long haul, zhang zhifeng became a local a little famous tailors, even yinde Russia "old Vienna" also come to order clothing.
Bishi folk of border trade just warmed up, many of the "old Vienna" after zhang zhifeng do clothes, even large orders, he is the earliest Chinese leather jacket do business, leather clothing, production technique having a unique style. And Russia border trade OMEGA SEAMASTER QUANTUM OF SOLACE 007 Black Dial Leather strap and help he accumulated a first bucket of gold. This cannot leave too zhang zhifeng who. He what have robbed at the head a stubbly: the first stir soho catch up with it, and the first set of border trade catch up with it, and the first set ChuGuoChao caught. http://blogs.rediff.com/maher2011
NOMINATION of history is not calculate forever. In 1987, in Florence, Italy a quiet town, jewelry craftsmen from Paul? GeXi nehemiah operates a coffee shop, the shop to provide all kinds of different flavors of ice cream and famous. One day, he suddenly think, why not make a bracelet, let people can choose ice cream is same, like wearing out their own taste?
After that, he from Italy all-steel wrist watch bracelet obtain the inspiration, creating several top fine steel into small, independent modules, will they precision ground combined. Everyone can freely choose the module, begin to create Omega Seamaster 007 their own bracelet. So, the world's first "ultra-eco-friendly meaning type free combination bracelet was born. Paul for its named "NOMINATION", Latin for "gave me the semantic name".
This is different from other jewelry brand positioning, let its its flagship of fame COMPOSABLE series bracelet is healthy, the youngest Williams sister, francesco totti, Kate? Mousse and so on number of international celebrities are its fan. NOMINATION in the global 35 countries already opened nearly thousand stores, but China is a new market, everything is just beginning. The NOMINATION before Omega 007 Quantum of Solace Discount two storefront set in Shanghai citic Pacific square and shopping center Beijing financial street. These two stores all at the same time satisfy the HuJianZhong storekeepers three conditions: first-tier cities, high-end bazaar, top white-collar workers. Will HuJian NOMINATION and kadeya, bao geli under the same class, but after both in price a few taller, The price of NOMINATION in similar Foley Buddha column (Follie), Folli Swarovski (Swarovski), but after two steps in China is much faster than obviously NOMINATION.
In 2002 the Greek fashion brand Foley Buddha listed in China, has more than ten shop at an average speed of expansion, has more than ninety storefront, Swarovski in 2009, year in China added 30. By contrast, NOMINATION pace of expansion can use "slow" to Omega 007 Quantum of Solace LE Swiss Eta 2824-2 describe. HuJianZhong no while luxuries were undermined potential of the implementation of the plan, "strongly expansion NOMINATION had indeed come late, but we're not going to horse race circle." Therefore, although now more and more stores the door to find HuJianZhong negotiate brands to question, he rejects, waiting for his better time. Want to enter the malls, hope to occupy positions, appropriate storefront area... A HuJianZhong assessment standards. In open a shop and steady development of the contradiction, he is for balance, in the attempt to sour enter the Chinese market, it is to set up a chic high-end brand image.
This year, and Beijing new NOMINATION nanjing store planning in 3) among.
Five years ago, HuJianZhong in milan, Italy, a NOMINATION store, see an old man in choosing bracelet. But the old man didn't buy the whole, but cut down among them two. Originally, he is bought for their daughter. She has had a this series bracelet, but these two pictures on the with other different. The old man to give my daughter a surprise. This lets HuJianZhong twinge of fresh. From citic Omega Casino Royal 007 Swiss ETA 2824-2 group jewelry department fought jiangsu hong industry Co., LTD. Is responsible for jewellery trade, he worked in this industry marketer more than ten years, but can free combination bracelet or first saw. HuJianZhong remember this brand.
In 2007, HuJianZhong from an old customer learned: NOMINATION to enter the Chinese market. That year, global luxury sales dropped 8%, but China sales are increased by 12%, become the world's second largest after Japan luxury consumer. In China's $8.6 luxury goods market, jewelry about 5%. Therefore, luxury companies are opportunists into China or in China speed expansion. NOMINATION is not exceptional also, began to seek China's agency. Omega Planet Ocean Casino Royale Gold They cautiously contact a few, but was not satisfied, is mainly to the scale of these companies have scruples. NOMINATION worry, with small firm cooperation, once the latter cashflow fracture problem, will appear on brand bring the fatal blow.
At this time of HuJianZhong, also felt financial crisis precursor, foreign trade business do it not as before automatics. He is at jiangsu hong industry - a main trade and import and export of foreign contract projects business state-owned listed companies, we began to internal strategic adjustment, it is urgent to introduce an influential international brand to tap China domestic market of front door. That HuJianZhong NOMINATION clothes in China, a couple of years ago that a special glance, then have an agent of idea. After more than two years of negotiations, 2009 jiangsu hong industry became the NOMINATION brand in the greater China region, hu as sole agent company operating the greater China region general manager. http://blogs.rediff.com/maher2011
Thus, NOMINATION made jewelry market in China the first step.
Build luxury street
"Build an international ShangJie will be the country's CARDS." 1983, said jin bao street even wangfujing street, not only to introduce the international brand, but also introduce domestic brand, thus jinbao street with Chinese traditional Omega Seamaster 007 distinguishing feature combination. In this process, jinbao street will not only old Beijing traditional features, such as siheyun culture into ShangJie in the development process, will also introduce other cities in China's features. In 1983, it seems, jinbao street, whether accept brand clothing, or articles for daily use, or recreational catering, is the best brand, to form a complete function and quality of harmoniousOmega 007 Quantum of Solace Discount atmosphere. In addition, whether JinBaoHui, or jinbao street, all paying more attention to the culture essence, Whether the foreign or Chinese traditional, we are more willing to let a guest feel business outside of some spiritual enjoyment. Culture and art and fashion costly confluence, is a way of life. 1983 expressed hope that everybody not only see jinbao street brand, also can pay attention to brand essence, and the culture behind the JinBaoHui and gimble street "pure high-end lifestyle" concept. We hope there is shirt-sleeve, the world's outstanding culture high-end ShangJie.
In justafter the wangfujing international brand section, from champs elysees etc ShangJie representatives of international, not only to wangfujing street future development road of new understanding, jinbao street latest business planning also become Omega Casino Royal 007 Swiss ETA 2824-2 the focus of attention recently. According to the business planning, jinbao street is about to develop of 2, 3 date plot will build a shopping center of high-end positioning. It is reported, this commercial complexes dimension is about 12 million square meters, composed of shopping, dining and leisure format formed. While six date plot, the world top ten luxury brand will be introduced, for their jinbao street established brand flagship store. Meanwhile, located in the south of this plot jinbao street, still will establish high-end hotels. The hotel will be different from current jinbao street existing hotel operation pattern, but hundreds of owning a boutique hotel Omega PO Casino Royale 007 RB Swiss ETA 2824 room. Located in the north, then jinbao street will be built into cultural square and by Beijing siheyun primarily hits high-end club. In 1983, it seems, jinbao street future competitive business form has molding: 1 the ground by jinbao mansion, the regent hotels and li atrium hotel is composed, To be built in the 2 and 3 land are commercial complexes, boutique hotel facilities, Jinjiang hotel, net jas constitutes the ground; 4, The rest of the 6, 7, 8 to shopping center, there is JinBaoHui bentley, ferrari, BuJiaDi etc current car brand flagship, the Hong Kong jockey club clubs, and other facilities. Meanwhile, 1983 also give jinbao street construction drawing a definite timetable. He says, 3-5 years, jinbao street will complete 2 and 3 of construction. Among them, the first 2 to 3 land development after. The future, jinbao street numerous hotel will not, focusing on the development of the development of new commercial complexes supporting service format will become jinbao street development clearance. http://blogs.rediff.com/maher2011